Elements of GD_Lauren

1. Grid

Key Points:

The grid acts as a means of generating form, arranging images, organizing information. Grids can also count as guidelines to help the designer align elements in relation to each other. It additionally offers a rationale and a starting point for each composition, converting a blank area into a structural field. Learning how to utilize a grid will help you create balance and unity in your designs.

2. Pattern

Key Points:

Pattern is all about building complex patterns around core concepts. Pattern-making styles and themes have been associated with many cultures and fashion collections around the world. Patterns can be different and similar at the same time. Some common patterns that have been used for many years would be dots, points, stripes, and grids. And there are also patterns made from stars, flowers, irregular lines, triangles, graphic images, etc.

3. Point, Line, and Plane

Key points:

Point - marks a position in space, no mass, bullet, can form a line, the definitive end of a line, a fine element in a series

Line - infinite series of points, has length, no breadth, can vary in thickness and texture, can be straight or curved

Plane - a path of a moving line, can be parallel, solid, perforated, opaque, transparent, smooth, or textured.

4. Rhythm & Balance

Key Points:

Balance is a fundamental human condition: we require physical balance to stand upright and walk. In design, balance acts as a catalyst for form - it anchors and activates elements in space. Visual balance occurs when the weight of one or more things is distributes evenly or proportionately in space. Rhythm is a strong, repeated, regular pattern. Balance and rhythm work together to create works of design that pulse with life, achieving both stability and life.

5. Hierarchy

Key points:

Hierarchy is the order of importance within a social group or in a body of text. Hierarchy is expressed through naming systems: general, colonel, corporal, private, and so on. Visual hierarchy controls the delivery and impact of a message. Without hierarchy, graphic communication is dull and difficult to navigate.

6. Modularity

Key points:

Modularity is a special kind of constraint. A module is a fixed element used within a larger system or structure. A well-defined constraint can free up the thought process by taking some decisions off the table.